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Carly DeFilippo

copywriter, journalist + brand strategist
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Photo by Lauren DeFilippo

Photo by Lauren DeFilippo

the growhaus' seeds of change

March 13, 2018

The saying goes, "If you build it, they will come." But what happens when a disadvantaged community has a justified skepticism toward outsiders, a history of interactions with do-gooders who never finished what they began? "When I started [at The GrowHaus] five years ago, we didn’t have community trust," explains Executive Director Kayla Birdsong. "I’ve watched it develop in real time, and a huge part of that has been promoting dialogue with the community and asking them what they need, rather than assuming you already know the answer."

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co-founder | cognoscenti creative
contributing writer | life & thyme
carly@cognoscenticreative.com